Best Instagram Tools For Business And Marketers In 2022

Brands and Agencies can improve their social media management efforts, increase the number of followers, and engage with excellent Instagram tools. Instagram is a top-rated photo-sharing application that companies are taking notice of. However, one of the biggest challenges in Instagram marketing is managing your Instagram account efficiently. When you use Instagram as a marketing platform, you will want to see how it affects your overall online marketing and also want to find a better way to manage it beyond your mobile phone. You’ll need tools and strategies like social proof, which is one of the best tactics to keep you at the top of the game. After all, it’s the followers i.e., numbers that pull the newbies to your account. With social proof and the right tools, you can cater to your audience while taking advantage of external validation.

Here are a few exceptional Instagram tools to help you manage Instagram accounts, engage with followers, improve your business, and much more.

Iconosquare

This one is a social media management and analytics tool, allowing marketers to analyze their Instagram insights, schedule posts, manage comments, generate social media reports, and many more. With Iconosquare, users get a bunch of Instagram analytics like the total number of likes, engagement rate, most engaging photos, the best time to post, follower growth charts, and added advanced analytics for promoted content.

Additionally, Iconosquare also lets you keep a close eye on your competitors to understand how your performance stands up to the rest of your peers.

WeJustSocial

WeJustSocial is your go-to tool when you are looking to expand your business or brand in a way where your credibility and social proof are built in no time. For most businesses, it can take months, if not years, to establish trust with their consumers. And, large numbers are always a yes! A recognizable Instagram following is an effective way to prove your worth! 

Also, WeJustSocial never asks for your Instagram password, keeping your privacy at the forefront. Go for this tool if you are looking for visibility for your brand. 

Canva

Canva can be one of the most useful tools to have if you like or dislike the graphic design, as it’s extremely easy to use. Canva, founded in 2012, is a free tool meant for both beginners and professionals. Its simplicity brings an easy interface and access to over a million fonts, photographs, graphics, and different design elements.

To benefit its users, Canva has its own page Design School on the website to utilize the features of the tool more effectively and produce custom projects.

Later

It was founded to be the first-to-market Instagram scheduler in the year 2014. Later (formerly Latergramme) has developed from a simple Instagram tool to an excellent visual marketing platform for Instagram, Twitter, Facebook, and Pinterest.

Later streamlines your Instagram strategy so that you can set yourself up for extra sales and success. Their features center around visual scheduling, media management, analytics, and marketing. Later’s goal is to simplify Instagram marketing, thus making it accessible for all, including small businesses and startups.

PromoRepublic

Busy marketers are sure to appreciate PromoRepublic content ideas, premade templates for holiday promos or giveaways, and the flexibility to customize them with an easy-to-use Graphics Editor.

Also, PromoRepublic’s Smart Posting saves users hours with the AI system that creates a personal posting schedule. It picks up the best time to post based on users’ business, time, and audience.

Social Monitoring by PromoRepublic allows users to monitor mentions and specific hashtags. They will be able to see who mentioned and respond to messages on Instagram, Twitter, and Facebook.

Combin Growth

Combin Growth is an Instagram marketing tool overloaded with powerful features for audience targeting, engagement, analysis, and management. Attract new followers and construct a loyal community for your account and find influencers who fit your niche.

One of the most remarkable things about this Instagram tool is, it uses machine learning technology to analyze users’ quality. You can categorize low-quality accounts with breakthrough technology. Remove pointless engagement and save the limited number of available daily actions for liking, following, and commenting to spend on real and interested Instagram users.

Websta

With the tagline ‘Instagram Web Viewer,’ this tool allows Instagram users to use their accounts on their personal computers.

On Websta, users can access most of the features found available on the Instagram app, such as commenting and liking. The platform also allows you to organize posts, share posts and hashtag pages on social media, subscribe to users, get statistics for accounts, send messages, etc.

SnapWidget

SnapWidget is possibly one of the most popular Instagram widgets, allowing users to quickly and easily embed a photo gallery into their blog or website. This can be in the form of a slideshow, grid layout widget, or photo map to give users the ability to explore places on Instagram.

To add SnapWidget to your blog or website, an Instagram username or a hashtag can be utilized to generate the widget. SnapWidget automatically pulls the latest photos from users’ accounts or hashtags every half an hour.

Repost

With Repost, users can easily repost photos on Instagram while leaving credit to the original poster. The app finds the photos you liked and reposts them smoothly. It also allows them to see which photos and users are getting the maximum number of reposts and allows them to search for relevant tags, users, and contests.

Simply Measured

Simply Measured is a free Instagram user tool that allows users to know how effectively their business uses Instagram and engages on this platform. It shows which photos work best and how the performance is.

Users can download Simply Measured reports to study all the raw data and play around with the charts and graphics.

Unfold

One of the most popular Instagram tools to have entered the market lately for businesses and marketers is Unfold. It is a toolkit for storytellers. The app allows users to create engaging stories for Instagram, Snapchat, and Facebook with a collection of about 25 elegant, minimal, easy-to-use print-media templates.

Using Unfold, marketers can easily preview their stories and export their pages to share them on other social channels.

Wrapping It Up

These tools are bound to take your Instagram business to a whole new level. Of course, doing everything manually and organically can take time, effort, and a lot of patience, but why do it when there are tools available to lend you a hand? Also, WeJustSocial is your personal assistant if you are aiming at enhancing your brand awareness. Nothing can boost your business like big numbers in your followers’ list!

These Amazing Tips Can Improve Your Instagram Ecommerce Strategy!

Right behind YouTube, Instagram is the world’s most downloaded app. With a billion users every month, the visual platform is vital for a successful eCommerce marketing strategy. But it takes a little more than simply posting pretty pictures, although that’s certainly a part of the procedure and an understanding of how the platform works to get the most out of it.

If you are new to Instagram, fear not. We got you covered. Let’s dive in.

Create, automate, repeat

Basically, nobody has the time to generate fresh content daily, something you need to be producing as part of a successful strategy. So instead, people create their content surrounding their core marketing efforts in sections, set it up to post through an automated tool, and keep repeating the process.

This simple yet extremely effective process allows you to devote time to creating as much key content as possible and then take advantage of the different scheduling tools available to post that content for you.

Invest. Invest. Invest

Did you know, 54% of people will visit a website after seeing a positive impression from others? Before you begin this journey of understanding how to improve your strategy, you need to know the importance of big numbers when it comes to Instagram. An Instagram business account with excellent online visibility is just what you need for your business to boom! The investment is all worth it! Head to WeJustSocial to understand how it works! This is a decision you just won’t regret!

Create content for YOUR audience

So, scheduling a lot of content is all well and good, but only if the content is appropriate for your audience. Because the Instagram algorithm lets the best-performing content show on more feeds, it has never been more important than now to meet the bar and raise it where possible! Create content your audience and followers can relate to as it is very easy to lose followers when they see unrelatable, uninteresting content on their feed.

Use hashtags

Instagram hashtags can be highly impactful when it comes to eCommerce strategy. Using them properly will allow you to double the visibility of your content and expand your reach while using them incorrectly can cause some damage. It can happen by irritating your followers or ending up getting penalized through the platform’s algorithms. Those who are unclear on how hashtags work expand your reach by creating a tag for your post. Let’s say you caption your post with some hashtag. That post then shows up on the section for that hashtag.

Similarly, if you are using a hashtag in your Instagram story, your account may show up in the Story for that particular hashtag. It’s a really simple means to occupy space within the platform. And, people can really follow hashtags, so even if they do not follow your account, they can still see your post on their feed. Not only are hashtags an excellent way to boost your visibility, but they are also an effective way to add a sense of community within your audience.

Use user-generated content

Another way to create a community among your audience is by utilizing user-generated content. UGC has a lot of scope for impacting eCommerce strategy. This is why Instagram is the perfect platform. It’s a kind of fancy review system, really. 

Also, since 85% of users were found to be more influenced by UGC than brand content, it’s really worth having! So, whether you are asking people to submit creative stuff that they’ve “shot on an iPhone” or a selfie, posting this kind of content on your Instagram is an excellent way to improve your eCommerce strategy. Now, creating a sense of community and engagement within your existing audience, as well as a successful eCommerce strategy, also works to expand your audience. 

Use these two common growth hacks

1. Competitions & giveaways

You can think of this as a killer combo of User Generated Content and good old-fashioned promotion. This kind of content is seen when brands offer a chance to win a $1000 new wardrobe in exchange for people tagging 3 friends and sharing the post on their Instagram Story. This content works excellently for getting engagement from your existing customers and growing your audience.

2. Collaborations with influencers

It is similar to User Generated Content, but here a user is someone with influence. Collaborations are an excellent string to add to your eCommerce bow. It’s like getting a recommendation for a coffee shop from a friend who knows all about coffee, rather than from a friend who actually only drinks tea. There are tons of options for influencer marketing like:

  • Sponsored blog posts
  • Sponsored Instagram posts
  • Sponsored events offline

This is also one of the social proofs that get you noticed quickly. You can promote all these on your Instagram as part of your eCommerce strategy. It is worth noting that influencer marketing is now widely understood and accepted. Also, transparency is of the greatest importance.

Your customers are in search of validation and social-proof more than anything. And, they’ll know if you’re paying a lot of money to get someone to say “I absolutely love this product” when in fact, they have never even used it! Influencer marketing is successful when the collaboration is with someone who actually uses your product and shares your values. A recent study found that influencers and brands who have stronger social-proof and a solid aligned accounts correlated to greater ROI.

Now, in the early section of the article, it is mentioned that there’s more to a successful Instagram strategy than pretty pictures. It is true, but images are significant. Instagram is, above all, a visual platform, and you cannot afford to neglect the visuals of your feed.

Use high-quality media

There isn’t enough stress on the significance of having high-quality media on the Instagram account. If you don’t have any, then make it a priority. It is hard to take a brand seriously if its pictures are blurry, irrelevant, or unappealing. While stock images are quite acceptable, sometimes even encouraged, it is vital to have your own stuff. 

Wrapping it Up

The most successful Instagram eCommerce strategies are the ones that prioritize audience engagement and growth. After all, nurturing your leads is the key to turning them into conversions. And, with Instagram grabbing one of the highest engagement rates across all social media platforms, it’s the perfect place to start! These tips are bound to help you achieve your business goals!

Ways to successfully promote your Instagram

Introduction

Did you just upload something on Instagram but did not get views and likes as expected? Do you feel content when the comments show up on your feeds? How about consistent likes, comments, and followers on your Instagram page? If the answer is yes, then this article is surely going to interest you.

It sounds simple, but it is not. It takes some planning and effort to involve your page visitors on Instagram. In order to keep the interest of your followers going, put up some good quality feeds and pictures to market yourself subtly among the followers.

You can fetch great rewards with rising followers. And the good news is, it takes just a few simple steps to reach your target audience. No monetary investment is needed to get the desired audience on your Instagram account. Get them glued to your page organically.

According to a research,

500 million people use Stories every day.

   1.        Get exposed to Instagram surroundings

Instagram is the talk of the youth today. Youngsters use Instagram to interact, influence and indicate their personality. As a social platform to share, like, comment, and tag, Instagram continues to be one of the youth’s favorite.

Instagram is all about pictures, hashtags, and feeds. Unlike other social networks, Insta feeds are short and effective to attract the target users. Pictures are visually entreating and keep the audience engrossed.

In comparison to other platforms where users have to scroll down reading long lines, short and crisp content steals the attention naturally.  

2.        Flaunt your style

Perk up your Instagram page to suit the taste of your target audience. Add a lot of selfies, tag your friends, put the hashtags to use, share your location, in short, make yourself accessible. Personalizing your page to showcase your personality is an excellent way to promote your image on Instagram.

Think from the point of view of your audience, what they like to see and what they expect from your feeds. Include quality pictures and fruitful quotes to grab the attention of the audience.  Make the inputs as inviting as possible to both visitors as well as followers.

3.        Keep the profile simple and easy to find

Ensure your audience can find you easily on Instagram. Use simple and easy to find profile name and bio quote. This lets your audience recognize you quickly in search options.

Keep the spelling short and sweet. If possible, use the same handle and picture as on other social networks. Do not fake it. Punch in what you are. Avoid any special characters that make it difficult for users to find you.

4.        Make your Insta bio happening

Similar to social handle, the Instagram bio should be quirky and short. Since bio is limited to the number of characters, use each space sensibly. Instagram bio is an introduction of you that gives the first impression of your personality to the visitors.

Despite being undersized, Insta bio needs to showcase what you are and what you do in just a few words. It should create curiosity among the users to explore your Instagram page further and find more about you.

Add URL links to your works to make Instagram bio more informative. It helps to keep your other social platforms connected to your Instagram page. If a user wants to find out more, they can always click on the link in your bio section.

Image source: Instagram

5.       Say it with Hashtags

Hashtags form an excellent opener in the field of Instagram. These are the best way to refine your search among the numerous similar feeds and increase your chances of being found.

Keep upgrading your posts with trendy and latest hashtags to have greater visibility. Make sure you use the most relevant and current hashtags. Use a lot of hashtags to increase your reach among the target audience.

You can choose from the list of common hashtags or create your own to match your feed and pictures and grab the attention of the followers. A blend of common and exclusive hashtags optimizes user engagement. Research well on what other similar users are adding as hashtags to get more users onboard.

6.       Turn on your location

Let your users know about your whereabouts. Bring the Geotagging feature to life and make yourself visible. This feature helps you in presenting a variety of pictures and posts, taken in the same location. 

Geotags are the focal point for saved content. It is a chance for your followers to get information about your likes and dislikes in a particular location. Engage your followers by asking for their opinion on pictures and their neighborhood.

G

Image source: Instagram

7.       Stay focused on your purpose

Do not go overboard about yourself. Keep your Instagram page light and focused. Blowing your own trumpet is not a good idea. Keep the conversations positive and happy. Thank the users who appreciate your feeds.

It is quite common to add too many posts at once as the platform is overwhelming and welcoming in its own way. However, multiple feeds can confuse the audience or slip in scrolling through posts.

Try to drive traffic to your page by staying focused on the purpose of your Instagram page and marketing the same in a subtle manner.

8.     Blend the Instagram promotion with other social networks

Avoid centralizing of promotional tools to a single network. Increase your bandwidth and market yourself on Instagram. Add URL links connecting your Instagram feeds with other social network platforms.

Every platform has some common and certain similar marketing specifics. Take advantage of boosting your posts and other advertising features to promote your Instagram page.

9.   Take advantage of free tools and techniques

Show off your personality traits to the known as well as the unknown crowd with a variety of free marketing tools available on Instagram. Try not to mix in the crowd and stand out to highlight the purpose of your Instagram page.

As Instagram raises its popularity among users, it acts as a visually appealing and interactive social media platform. Keep an eye on your insights and impressions earned through demographic tools readily available on Instagram. It helps to figure out the user engagement details.

10.  Adopt Instagram stories

In order to generate traffic onto your Instagram page, Instagram stories help immensely. These stories appear only for 24 hours on screen. However, it can be saved and used later. Instagram stories are presentations in the form of a slideshow. 

Instagram stories do not mix with the feeds as it does not appear on the profile page below. On the contrary, it is seen on the top of the page as a little section to grab the attention of the page visitors.

Final words – 

Finally, be sure to track the numbers of followers, user engagement, and clicks per URL links to plan ahead on how to market yourself on Instagram. Be ready for trials and errors to get steady growth in followers.

Want to grow your Instagram account and become a successful influencer? Contact us immediately to get some tips and tricks on how to grow your reach and make your account visible to various brands.
WeJustSocial Social Media Management

How to find clients on Instagram?

Introduction

When you set out your journey on Instagram and wish to create a happening account with followers in huge numbers, do not let yourself spread thin. Go on and search people to target them as an audience to your Instagram page. It is not only essential to have many followers, but also engaging and interested posts to keep the followers growing on your page. The trick here is the trial and error method to watch out for what interests your page visitors.

If you do not market yourself in a unique way, there is a high chance that you fade in the crowd. After all, you want to portray your personality as different and uncommon to stand out of the crowd. Do not copy regular internet stuff or be like others.

Instagram can be one of the best platforms to get your clients to hang onto your profile. If you do not take the right step to win more followers, the endless efforts to add posts, pictures and quotes can go down the drain as it does not reach the right audience who really need to know the information you have posted. Question yourself as to how you are contrasting from your competitors.

Here are a few tricks to add value to your Instagram page and attract more followers –

According to a research,

Only 28% of marketers use Instagram for marketing.

   1.        Nail it with high-quality posts

Keep the same color scheme throughout the posts to make it visually expressive and look symmetrical. Add high-quality pictures that do not blur out or look shabby when posted. Keep the information intact to raise curiosity among the page visitors who would potentially turn into followers. If you are keen on using filters, try and use the same filters for all the pictures so that they all look closely knit.

While adding pictures ensure the color scheme, palettes and tones are well balanced to make you Instagram page look attractive to the users.  Select layouts that generate visual pleasure while someone visits your page. Quotes under the pictures add a reflection of your personality and highlight the purpose of your post.

Do not appear like a scam. Be genuine and avoid appearing desperate. Solidify your image with premium quality posts and pictures to pull more users towards your Instagram page. Blend the right mix of information and interest for the followers to stick to your Instagram feed. Keep your posts aligned with a purpose to engage more audience.

2.        Bring hashtags into action

Understand the power of hashtags and use it wisely to grab the attention of the users. Utilize the hash tags to their full potential to grow your followers. Adding hashtags to the captions or Instagram bio makes it short and simple and to the point.

Be creative with hashtags and try to use hashtags that are relative to your account and makes it easy for the visitors to find you. Do not blend with the crowd using the same hashtags to turn your followers to other posts.

You can do a little research on the hashtags being used by influencers of your choice on Instagram. Ideally, put to use the hashtags that you want your followers to search you with and connect you with. Just like any social media elements, hashtags also keep upgrading with changing trends. So watch out for latest hashtags to keep your account updated.

Try to stay as fresh and unique as possible with hashtags. Repetitive and boring hashtags can bring down followers. 

3.        Outshine your caliber with Quirky Instagram bio

Include a valuable Instagram bio as it is the first impression to the users about your personality and your page. Appear candid in your profile picture and bio quote to raise the curiosity levels of the page visitors so that they are compelled to dig into your Instagram page.

Let your bio match with your traits and do not fake it. Give the users a reason to find more on your page and follow you on Instagram. You may offer a benefit to them to win their hearts and make them understand what is in store for them through an eccentric bio quote.

Do not add too much information about yourself as it may sound like blowing your own trumpet. Focus on your unique personality trait and add supreme quality content around the same. Stand out of the crowd for what you are and what you need to share with the world.

4.        Explore your niches

Find your niche and build content around it that is interesting as well as engaging. Your passion should be your driving force and it should clearly reflect through your posts. Only then the audience and you will enjoy staying connected.

Furthermore, if you do not create passionate and trendy posts, you may get lost in the crowd. Interesting posts are possible only if you and your audience are interested in it alike. Additionally, if you get a hang of what is working for you in your niche, you can easily promote your brand image as an influencer in that category.

5.        Extend your clients

Once you are ready with content and know what your audience likes, it is time to begin engaging your clients through your posts. After all, social media is to get social.

Do not just keep bragging posts that the users read and move on. Generate posts that your audience can engage and relate with. Research a few posts that influencers of your niche have posted. However, the key is to be the original you.

Ignore the spam bots and give weight to the genuine responders who actually reply in a meaningful way. Get them curious enough to check out your page.

6.        Be original and communicative

Make sure your posts revolve around what interests your target audience. Do not go overboard with details about you. Be unique by creating content around your users. Occasionally, you may share personal experiences to let your followers know more about you and stay connected.

Enquire about the well-being of your followers. Add engaging posts and build a trustworthy relationship to make them know their opinion matter. Through your posts, you have to attract more followers and add information that gets more visitors onto your page.

Final words – 

Try these simple tips and surely your engagement will raise on this most popularly used social media platform. Remember, there is no quick fix. But keep updating and trying new posts to see what your audience loves to see on your page.

Consistency and hard work is the key. You have to make continuous efforts to set the stage for your page visitors without solely focusing on growing numbers. It is important that people are genuinely interested in your posts and responds positively.

Want to grow your Instagram account the right way? Please reach out! We help many individuals and brands to build their following in just a few months. If you are looking to increase your Instagram following & engagement, or become an influencer, get in touch with us now!
WeJustSocial Social Media Management

The Best Ways To Develop Your Instagram Profile to Gain More Followers

Instagram is the second largest social network globally in terms of active users, behind its owner, Facebook. More than 1 billion people operate Instagram every month to generate a revenue of $12.32 billion in 2020 (eMarketer). It is a lot more than just the leading repository of latte art. It contains more than one billion monthly active users – yes, you heard it right, billion with a “B.” 

Understanding Why

While the mainstream users are in the U.S., it has a colossal presence globally, with big users based in India, Brazil, Russia, and Indonesia. Instagram also skews the young and hip, with the under-30 crowd totaling up about 60 percent of the platform, and teenagers are consuming it in growing numbers. B2C (Business to consumer) brands can make a big splash on Instagram. Whether you are showing off a delicious meal, a beautiful car, or a new product, Instagram is the way to connect with consumers who want to consume straightforward, energetic, visually engaging posts/stories.

Considering the vast social media opportunity available, various influencers and brands, unfortunately, struggle to make a mark on the second largest social media platform. Creating a valuable presence requires a smart strategy best designed with the expert guidance of a result-driven agency to avoid falling behind competitors. An Instagram page with thousands and millions of followers is more likely to gain the trust of an individual than a page with very few followers. Let’s say you have a business of a clothing brand, but your social media presence hasn’t quite gained the momentum yet. There is very little chance of other users being able to find you or trust you, for that matter. This is why you need to develop your profile to gain more followers. 

Lets’ look at some of the tactics. 

Audience Quantity Over Everything

Instagram is going to be the first online representation of your company a customer will witness. A thriving account with recognizable popularity is bound to generate trust and promote interest in your brand. 77% of customers depend on endorsements from their peers in selecting a product – with more followers, your social proof is increased, and your business develops a strong and attractive online presence.

Increase awareness and gain an audience who love and trust your business and your brand. Now is the time to use this social media platform to accelerate your business. Having a regular audience interacting with your brand, your products, and your services has the possibility to boost sales and save you money in marketing!

A Compelling Profile Photo

In his book, Face Value: The Irresistible Influence of First Impressions, psychologist Alexander Todorov enlightens people’s bias for judging other people by their faces. In social media, this is no different. According to Todorov, people form an impression of others in less than 30 to 40 milliseconds. When you consider this immediate review of your Instagram profile picture, things can get complicated if you fail to have a captivating photo.

Your profile picture needs to speak for you, and it needs to draw attention to who you are or what your brand is about. People love to connect with faces, so, if you can, choose a human face for your profile picture!

A “WOW” Description for Your Bio

The way you present yourself in your Instagram bio is a vital part of an Instagram presentation. It is through this biography that an audience can understand your Unique Selling Proposition (USP). The perfect results are consequential when you explain what you have to offer and what transformation you can create. Remember, when describing your brand via a social media profile, you are not talking about yourself but rather what you can provide.

You need to know how to construct a description that explains what you offer so that it creates an immediate connection with your profile visitors and followers. It is also vital to highlight your business differentials against competitors. So what is remarkably unique about your Instagram that makes it worth following?

Contrary to popular belief, having hashtags in your bio does not lead to profile discovery. Instagram shows hashtag search results strictly as posts, not profiles. So not only does using a bio hashtag fail to bring new audiences, but it will take new audiences away from your profile and onto the general hashtag collection!

Add a CTA Button

Instagram also comes with different Call To Action (CTA) options – called the “Action Button,” which enables a more curated capability so that people can find out more about your products or services in the right way. Buttons like “book an appointment” or “reserve” are possible. However, to add this button to your profile, you will need to have at least 10k followers! This brings us back to the importance of having a high number of followers and social proof services! Using social proof not only increases your credibility and trust but also lowers the barriers between you and your followers. Thus making them your valued customers and even a free marketing tool i.e., W-O-M (Word of mouth). 

Explore Instagram Highlights

Instagram Highlights work like pages on your site, utilize them to separate your content. Story posting is attaining more space on Instagram than posts themselves. This kind of activity sheds light on what happens in the present moment and keeps content on air for only 24 hours.

Also, those who follow any brand or personality carefully search Instagram Stories to peek behind the scenes, what is trending, and “real-time” insight. Use this feature to create a closer relationship with your followers/audience. Remember, videos have a longer exposure time than static photos, so take advantage of videos, animation, and interactive features offered by this platform.

Wrapping it Up!

Your Instagram page can be the biggest testimonial of your successful brand, but how do you achieve this without followers? You cannot. Followers are the living proof or rather the social proof of trust and reliability of your brand. WeJustSocial aims at doing the same for your profile! Their services ensure your brand makes its presence felt on the the second largest social media platform! So, go and grab this opportunity!

Ways You Can Use Instagram Stories To Boost Your Business In 2021

“If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.” This comes from the CEO of Amazon, Jeff Bezos.

Social media is undeniably powerful. It can help you develop your business in several ways to help you become a successful business owner or marketer. But, to make it happen, you have to have adequate knowledge about the kind of platforms to use for marketing reasons and how to use them to receive the maximum ROI. A social media platform can gain recognition only when it has a huge following and credibility. 

Although Facebook is the number one platform people use for advertising and marketing, lately, more and more people have started investing in Instagram. This is because Instagram has grown in popularity while Facebook slowly becomes outdated. So, nowadays, it makes more sense to use Instagram to build your business rather than any other social media platform. Clueless on how to use Instagram to grow your business? Here’s an answer: by taking advantage of Instagram Stories. 

Instagram Stories

Instagram Stories is a feature that allows users to post photos and videos full of fun stickers and text, which vanish after 24 hours.

Here’s a crucial question: Why should you create and use Instagram Stories for marketing purposes rather than focusing wholly on making new Instagram posts? Here is why:

  • They are fun and engaging.
  • Instagram Stories has about 400 million daily active users!
  • Although they vanish quickly, they have a significant impact.

Here are some amazing ways to boost your business through Instagram stories.

Collect customer feedback

Gathering feedback from your customers is critical to the growth of your business. After all, how will you know if your customers are happy about your products and services or if anything needs to be improved?

If you don’t take customer feedback, all you have left is a lot of guessing. Thus, it’s important to ask your customers for their opinions about your business once in a while. With Instagram Stories, collecting customer feedback is way easier and simpler. Also, it is extremely engaging and fun for your audience. All you have to do is to create a Story and use some interactive poll stickers!

Build your email list

Did you know Instagram Stories can develop your email marketing strategy? That’s true! With the Stories feature, you can collect more email subscribers and hence, grow your email list. How? Then, once you reach 10k or more followers, Instagram allows you to add links to your Stories. So, you will be able to add a link to your sign-up page.

Now, there’s something you have to remember. Every link in Instagram Stories are invisible, which means they are hidden under the “See More” button:

So, to ensure your customers figure out the hidden link in your Story, add a call to action (CTA) as well, like “Swipe up to sign up.”

Enhance your discoverability

Instagram Stories can also help you get a lot of local exposure for your brand. With the location stickers, you can let your audience know where you are at the moment, where your parties or charity meetings are, or where your store is located. With the help of location stickers, you will easily be able to drive more foot traffic to your store.

Here is an example of how brands use location stickers in their Stories:

Strengthen customer-brand relationship

If you want to grow your business, you need to convert your one-time customers into loyal ones. After all, the more people are loyal to your brand, the more you can earn. Now, to ensure your customers keep on buying products from your store or utilizing your services, you need to develop a closer relationship with them. Instagram Stories are your pathway to do that.

Here are a couple of ideas for Instagram Stories content that can strengthen the relationship with your customers:

  • Create and share simple tutorials and DIY (i.e., “do it yourself”) videos.
  • Interact with your audience by asking exciting questions.
  • Thank your followers.
  • Share user-generated content and show your customers that their content is important for you and appreciate it too.
Drive traffic to your blog

Content is king, truly! After all, producing and publishing an engaging blog post on your blog now and then can yield marvelous results like boosting your SEO, increasing your sales, or helping you connect better with your audience. But, you won’t attain any of that if no one knows about your new blog’s content. You have to remember that traffic won’t drive itself to your blog. So, promoting your new blog posts is essential.

Now, the finest way to drive more traffic to your blog is to share a lot of new content on social media platforms like Instagram. All you need to do is to create a Story where you inform your audience about your brilliant new blog post and add a link to it. That’s all! The news will spread like wildfire.

Here is an example:

Increase your sales

What better way to boost your sales than by sharing pictures and videos of your brand new products on social media platforms and inspiring people to visit your online store? 

However, there’s a tiny problem with this strategy. In general, people don’t like being bombarded with dozens of ads every day that talk about new products, discounts, or special offers and dreadfully encourage you to “Shop Now!” Thus, the more ads of such kind you create and post, the more likely people will start unfollowing you. The solution, you ask? Instagram Stories, of course!

Instagram Stories is a fantastic place to inform your audience what is new in your store. Why? Because millions of people view Stories every day, and they disappear after 24 hours (so, your followers aren’t likely to feel overcome with marketing messages).

Ready to start using Instagram Stories for marketing purposes?

There are different ways you can use Instagram Stories to grow your business. Workaround whichever ones suit you and your business the best! Your Instagram stories will receive excessive views only when you have a high number of followers and viewers. For this, you need to increase your online visibility for your business and see people loving your Instagram and your brand. This is possible through WeJustSocial’s social-proof services. 54% of people will visit a website after getting a positive impression from others. Having a recognizable Instagram following is an effective way to show your positive worth!

Interested in growing your Social Proof on Instagram and expanding your reach? Get in touch with WeJustSocial to learn about how we can help.
WeJustSocial Social Media Management

Ways to turn your followers into customers for life

Introduction

Realize your dream to be a successful entrepreneur through Instagram. An adequate number of followers determine the success of a business on Instagram or Facebook.  However, the ability of the account holder to convert the followers into customers determines the ease.

Use the following ways to turn your Instagram followers into customers for life:

According to a research,

73% of brands post at least one photo or video per week on Instagram.

   1.        Be a storyteller

A picture speaks a thousand words! Through every picture, convey a storyline that highlights the product in a manner in which the customers can use it. For instance, a travel wallet contains a passport replete with visas and a boarding pass.

Make your posts about the customer and how a product can be a part of their memories. A customer shops with his heart and a picture is often the easiest way to touch people’s emotions. Do not make the mistake of making the post about the product. Make your posts customer oriented.

The followers should be able to connect with the bottom line of the picture. With each product or the service, the approach should be to make the customer understand the emotional quotient behind it.

2.        Be authentic

The ideal goal is not to get the first time orders from the followers. Rather, the goal is to make the followers, customers for life. This is possible when the followers receive the orders true to their expectations.

Deliver the product or service as per your post. You may lose customers in case you are not able to achieve the same.

Before using filters, make sure that the altered picture does not change the appearance of the product. Also, make sure that the end results are in correlation with what was promised, especially, if you are selling a service. The quality of the product and service determines whether the customer would return for the second order or not.

3.        Build trust

Make your posts in a way that the customers get to voice their opinions. The point that always manages to drive the sales is that you make customers feel special and valued at your company. Engaging posts can help you achieve this. Start polls or ask questions which not only markets your product but also allows customers to enjoy their participation.

The most common way is using contests in which customers are asked to post pictures related to a particular hashtag. Select a hashtag that resonates with your company brand and this will be an effective way of building trust.

Moreover, ask your customers for their suggestions on what they would like before introducing a new collection. This way customer gets the idea that their opinions helped in shaping up the new product or service. This increases sales and garners trust, which eventually means returning customers.

4.        Understand your audience

It is essential to identify and thoroughly understand the customer base that you intend to target. There are some products primarily for teenagers, some for business professionals, and some for mothers while some for senior citizens. Social media strategies greatly vary depending on the type of audience that you are targeting.

A business professional can never be reached out in the same manner as a teen can. Hence, in either case, craft your social media posts and the marketing campaign thoughtfully. Your stories depend on the type of audience. Moreover, not every segment will be available on Instagram. Even if they are available, it is essential to understand their activity as well. Make your posts based on the interest of your target audience to drive sales.

5.        Make use of current events

Make your marketing devoid of political or cultural bias. But you can use them to your advantage by understanding the general mood of the target audience. By targeting your posts based on the same, the audience reacts positively and feels connected to the product as well.

However, it is imperative that you do this without hurting any sentiments or being disrespectful. For instance, highlight the strongest women amongst your followers and garner trust amidst a feminist movement. The idea is to increase the connectivity of the product for the followers.

Customers who feel a deeper connection based on interest are more likely to return to the same brand later. The only requisite is that you make the posts positive, relatable, tastefully planned and well executed.

6.        Special occasions

Use special occasions effectively for engaging followers. Most brands use them to announce sales. Start planning ahead for a special occasion to make your followers returning customers. For example, in the months leading to the graduation season, make your posts in order to showcase products as meaningful presents. This will enable your followers to see them ideal for their new graduate children.

Echo your products with the sentiments of the followers. Plan in advance so that the followers get an ideal timeline to place orders for the products. Secondly, this will also help them remember the brand the next time when they plan for a similar occasion. Thirdly, this also helps the customer to recommend the same brand to others planning for similar times.

7.        Share experiences

This is most necessary when selling a service. Convince people through success stories. Sell an experience before you sell a product in order to gain customers. You can build a new level of trust among new as well as current customers by sharing experiences of general customers.

Convince your followers into becoming your trusted customers. Persuade them through other customers based on shared interests and requirements. Moreover, existent customers will also develop a deeper level of trust in your brand and return for their subsequent purchases. This way you are generating new customers as well as garnering returning customers.

8.       Build a community

Instagram offers unprecedented direct contact with your customers in the form of followers. Never underestimate the potential of this opportunity. Never make it explicit that sales are your priority. Instead, concentrate on building a community as your followers, irrespective of their backgrounds, have now a common interest, your brand.

Keep on highlighting the relevance of your followers to your brand story and its growth regularly. Do this not only through posts but also through Instagram stories. Personalize the experience for the customers through posts that echo their common beliefs.

You can also achieve this by dedicating a biweekly post to your most regular followers as well. Showcase your gratitude for them and motivate them to continue being your dedicated followers. Customers always appreciate the gratitude a brand offers through such posts. This automatically translates into their loyalty as your customers and drives in recurrent sales.

Final words – 

Instagram has given brands and influencers an unprecedented insight into the lives of their customers. The need is to garner the trust of the followers and maintain the same level in the deliverance.

Want to increase your Instagram reach and engagement and turn your followers into life long customers? Get in touch with us immediately to get some tips and tricks on how to grow your reach and make your account visible to various brands.
WeJustSocial Social Media Management

How to become a makeup influencer on Instagram?

Do you have a knack for doing makeup? Are you interested in sharing effective beauty secrets with people all over the world? Then, the career of a makeup influencer can be perfect for you.  

What is influencer marketing? 

As social media is becoming an integrated part of our lives, Influencer marketing is growing at an unprecedented rate around the world. Why you ask? Let’s have a look at following stats. 

  • 70 per cent of teens trust influencers more than TV celebrities. (Source)
  • Not only do 49% of consumers depend on influencer recommendations, but 40% had purchased something after seeing it on Twitter, YouTube or Instagram. (Source)

 Why makeup influencer? 

 Over the last few years, many brands have collaborated with makeup influencers to generate awareness among their audience. Further, many people are turning to their favorite Instagram influencers for various beauty tips as well as advice on purchasing particular products.

According to a research,

According to a report, 57% of fashion and beauty industries rely heavily on influencer marketing for organic growth of their brands.

How to become a makeup influencer?

Makeup has always been a requisite for many. But not all have a skilled hand at it. Though beauty influencers have some of the biggest audiences on Instagram, it takes a great deal of dexterity to reach that level. Moreover, it needs a passion for makeup and zeal to share your knowledge. 

 

Here are a few points that you can keep in mind to become a successful makeup influencer. 

 
1.  Staying afloat with the content

For any influencer to make his/her mark on Instagram, it is imperative to remain updated with the trends. Featuring the latest trends or going that extra mile and figuring out worthwhile trends makes a huge difference. 

 

Influencers like @mackieguzman showcase a lot of eye makeup because it is in vogue these days. This makeup influencer creates the most drool-worthy looks, which are trending. So, stay active and on top of the ongoing trends to stay ahead in the game.

mackieguzman
2.  Work Ethics

Work ethic is one of the most prominent characteristics to be successful at any job. Instagram has many users, and almost everyone is aiming to become an influencer. However, it is only through a thorough work ethic that distinguishes you from the crowd. 

 

Stick to the niche that you are trying to make in. Also, ensure that the products you use or endorse are genuinely worthwhile for the audience. Running behind endorsements and collaborations without relevant content will simply jeopardize your image on the internet. 

3.  Passion

You need to understand that a makeup influencer’s job is much more labor-intensive than any regular job. It is more or less a 24×7 work and only with the passion you can combat such ridiculous hours. It takes determination and persistence to post consistently without getting bored. This is especially true in the case of influencer because it really takes a lot of time to kick off. Acquiring the initial followers requires a great deal of patience. However, if you are consistent and diligent with your Instagram posting game, you can take your influencing career to the next level. 

4.  Originality

Instagram is replete with makeup influencers. It is only with originality that an influencer can be successful on Instagram. Makeup trends are constantly changing, and people tend to copy celebs. Hence, most influencers upload posts detailing as to how people can achieve a particular look sported by a celeb. They try to emulate such looks in their own posts. Thus, it becomes crucial to inject originality into the post for getting noticed among the rest. 

 

Influencers like @daniellemarcan understand the importance of being original and staying ahead of the crowd. Owing to this, she even showcases posts with vegan makeup products to reach a broader audience.

daniellemarcan
5.  Incorporate variety

This might seem to be a bit of common advice that an influencer should identify a niche and stick to it. However, many makeup influencers end up making the mistake of only posting videos of makeup tutorials. Understand that since now you are an influencer, you are a public figure. The audience wants to see the aspects of your life, which they can relate to. A relatable celebrity is always much more in vogue and irresistible, and people tend to idolize them. Hence, most successful influencers like @iluvsarahii tend to showcase versatility when posting on Instagram. 

 

This breaks the monotony of your Instagram accounts and also keeps the curiosity of the audience at peak. So, play up the inquisitiveness of the audience to stay relevant and popular on Instagram.

 

Also read: How to get sponsorship with a brand using Instagram?

iluvsarahii
6.  Innovation

The need of the hour is to think out of the box to make it big in any career. All makeup influencers post makeup tutorials, but some take it even further. One look at Jazmina Daniel’s account @missjazminad and it is easy to see the reason behind her success. Her innovative thinking and the unconventional use of designs and graphics in makeup is nothing less than an art form. 

 

The idea is to bring a novel approach to the table. There is no fooling the audience in today’s scenario. If demand is high, then so is the supply. Hence, it really needs some innovative ideas and eccentric posts to make a breakthrough.

missjazminad
7. Know your audience

One of the biggest pitfalls for any aspiring influencer is not understanding the varied audience. Instagram has millions of users, and all these users are continually accosting different content. Hence, for any influencer trying to make it big, the need is to understand that the audience is vast. Makeup tutorials of just one kind are not enough to attract the requisite audience. 

 

The idea is to have posts that cater to all variegated interests. A makeup influencer should include office looks, cool retro look, nude look, a simple everyday look along with party glam looks. Catering to popular demands is the most effective idea to amass loyal followers. 

8. Ease of replication

The main idea of being an Instagram influencer is that the visitors can easily recreate the post. Aside from the collaborations, it is imperative to showcase products that are not only economical but are also readily available. In addition to this, try to keep the looks easy to achieve. The underlying message behind every post should be pure encouragement for the audience to try these different looks.

 

Wrapping it up!

Like any other profession, being a makeup influencer needs not only persistence and diligence but also extreme precision. And, the most important thing to keep in mind while you embark on your makeup influencer journey is to always be yourself. 

Want to make more followers and expand your reach? Get in touch with WeJustSocial to learn new ways to create unique posts and stories and increase your visibility among different brands.
WeJustSocial Social Media Management

How to receive free products from brands with your Instagram?

Introduction

Instagram is a powerful tool. Compared to other social media platforms, it is the most lucrative option for brands to promote their products and services by reaching out to common people (i.e. influencers). It is also a great platform for influencers to connect with big brands and help with their influencer marketing campaigns.

Bloglovin talked to 2,500 micro-influencers and found that Instagram is their most preferred platform. 59% of them say that it’s the most effective platform to engage their target audience.

So, if you’re looking to connect with brands and earn free products, this guide is for you! But, make sure to be original and carefully select and deal with the brands you want to work with.

So, let’s dive in! 

According to a research,

72% of teenagers use Instagram and nearly as many (69%) use Snapchat. Both have increased by more than 20% since 2015.

1.  Find a niche 

The first step to becoming a successful Instagram influencer and receive free products from brands is to know your niche.

There are many niches that can increase your reach and produce a lot of revenue every year such as animal, lifestyle, books, parenting, technology, etc. Before choosing a niche, it is important to ask yourself these 2 important questions –

  •         Are you genuinely passionate about it?
  •         Do you have enough knowledge and expertise in it?

Choosing a niche depends upon your interest and expertise in a particular field. For example, you see your favorite lifestyle influencer making a lot of money on Instagram and you think of doing the same. But, if you don’t have the required knowledge and interest in it, you can never become a successful influencer in that niche.

2.  Optimize your Instagram bio

Writing your Instagram bio can be a very daunting task. With millions of Instagram users online, brands take a fraction of seconds to glance through profiles and form an impression.

Here are a few elements you must include in your bio to make a good first impression.

  • Put out exactly who you are and what it is that you do
  • Use keywords that cater to your audience pool in order to capture their mindshare
  • Mention your website/blog link and use bio to direct your followers to your shoppable Instagram feed
  • Let nuances of your personality and brand image reflect through emojis and fonts in your bio
  • Give your followers a way to get in touch with you.
Bio

Image source: Instagram

3.  Post regularly

To grow your Instagram following and get more sponsored projects, it is critical to post at least once or twice daily. The more frequently you’ll post, the more likes and engagement you’ll receive. So, it is very important to make the right strategy to increase following and reach bigger brands. Also, make sure that you stick to it.

But sometimes, it’s difficult to follow that particular schedule. And hence there are various tools like buffer, ripl, tailwind, etc. that can help you create and schedule your content in advance and set the date and time for posting. As a result, your content gets posted automatically without doing it yourself.

4.  Create beautiful images

Your page is sure to steal the show if there are beautiful images, tagged properly and added with the right caption to pull your followers to your account. You can save yourself from the hassle of writing imaginary and alluring lines to attract your users.

Do not add irksome and familiar images that are omnipresent online, these blend you in the crowd. After all, your motto is to be noticed in the crowd, so be different from the rest. Learn and invest time in understanding what makes a notable image excellent. Avoid using irrelevant pictures that do not reflect your personality or niche.

travel

Image source: Instagram

5.  Use relevant hashtags

A hashtag is a powerful tool that makes it easier for people to find your content on Instagram. If you use the right hashtag on your Instagram posts, you’ll definitely observe an increase in your following base and engagement. Thus, they are also very important for your online presence.

When you hashtag a post, you actually create a link which when clicked, takes the users to the particular photos, videos or posts uploaded with that hashtags. You may get creative and use your own hashtags. However, in case you fail to make your own hashtags, you can easily find dependable hashtags for your post online in huge numbers to captivate the attention of the users.

6.  Engage! Engage! Engage!

Instagram is all about meeting new people and interacting with them. There are many people who invest their smallest amounts of time and energy into viewing and following your Instagram profile. And thus, it is important that you value them and their time and interact with them.

But, interacting with your followers should not be considered as a task. Rather, you should take out some time from your busy schedule to specifically engage with your followers. This not only improves your image but also helps in retaining the interest of your followers into your profile.

Here are some ways through which you can effectively communicate and engage with them on Instagram –

  •         Use Instagram Live video chat feature.
  •         Host giveaways and contests.
  •         Use polls and Q&A sessions.
  •         Follow, like and comment on other’s photos.
  •         Post at the right time, when you’re likely to get maximum engagement.
  •         Use call-to-action in your captions.
7. Approach brands directly

Getting free products and sponsorships on Instagram can be a bit of a challenge. Once you’re ready with your content, it’s time to connect with your followers and brands through your posts. After all, social media is to get social. Here are a few tips you can follow to connect with brands directly:

  • Make a list of all relevant brands that you want to work for. Look for brands that invest much time and money building their online presence.
  • Tag them on your posts and also engage with their posts regularly.
  • Message them directly or send them an email offering your services in exchange for free products.

Before reaching out to a brand, it is important to know your worth. You must know how much you’re going to charge. For example, the industry standard is $10 for 1000 followers. But, it could vary depending upon your experience and likes and comments your posts get.

Wrap up!

Ultimately, getting sponsored posts isn’t an easy task – it requires a lot of time and effort. But, these simple steps can help you boost your engagement and reach bigger brands in no time. Moreover, keep updating your profile and try new posts to analyze what your audience likes most to see on your page.

Want to make more followers and expand your reach? Get in touch with WeJustSocial to learn new ways to create unique posts and stories and increase your visibility among different brands.
WeJustSocial Social Media Management

How to market yourself on Instagram?

Introduction

An intensely simplified application that is visually so stimulating and connecting the world around us on our phones is the app – Instagram. This application is now used as a marketing tool owing to its popularity and connectivity across the globe. It provides endless opportunities to show off and convey your mind to known as well as unknown people active on Instagram.

No matter what you do or what you desire to be, you can easily promote yourself on this social networking application. In the case of individuals, you surely get to evolve as an influencer and build relationships if you market yourself the right way with an increasing number of followers on every post that you add on Instagram.

Even though the competition is tough, you can establish a fabulous Instagram page to promote yourself by putting together the right deliverables at the right time. Though it may seem a difficult task at first, once you plan and target your visitors positively, marketing yourself will be worth the time and effort spent.

Here are a few tips to market yourself on Instagram positively.

According to a research,

There are 1 billion monthly active users on Instagram.

   1.        Begin with an intriguing username

A flashy and trendy username is sure to grab the attention of your page visitors who are potentially going to turn into followers. To set the right foot forward, choose an Instagram handle that is original and defines your personality so that people feel connected with you. Make it sassy with some unique combinations of name, nickname blended with your favorite personality trait or what you do to give an idea to the users what to expect further.

Avoid using generic usernames that are in abundance already and repetitive or the boring names that the users find on every other Instagram page and confuse you with someone else. If the username you selected is already taken, give it a complete makeover to present a unique Instagram handle to reflect your personality. You may use a nickname or a location tag or your trait that is popular or a domain name to keep the interest of the visitors going.

A username on an Instagram handle is the first sight of the account that can make or break the involvement of the users. Therefore, it is critical to use the username that appeals to your audience.

An awesome example of a great username is below. 

WhatsApp Image 2019-03-29 at 10.36.26 PM

Image source: Instagram

2.        Juggle with hashtags and geotags

If you do not want your users to turn elsewhere, make sure to use hashtags to narrow the search of the users and make it easier for them to find your page. When you are sure of your content and audience, you can always focus on specific hashtags to appeal to the right audience. Hashtags can be related to your work, persona, or the reason for creating the Instagram account.

Hashtags help you to lay focus on your niche and draw the attention of the users to your account and compelling them to advance as followers. Hashtagging also brings visibility as it makes your post reachable to the world on Instagram.

 

hashtags

Image source: Instagram

A Geotag is yet another feature that is burning the Instagram. Refine your search in terms of location so that people can access your account quickly even if the Instagram handle is similar to other accounts.

geotags

Image source: Instagram

When you hashtag a post, you actually create a link which when clicked, takes the users to the particular photos, videos or posts uploaded with that hashtags. You may get creative and use your own hashtags. However, in case you fail to make your own hashtags, you can easily find dependable hashtags for your post online in huge numbers to captivate the attention of the users.

3.        Stay connected and updated

Treat your users with warmth and care. Stay updated with your follower’s feed, comment on a few exciting posts, and reply to the user comments and inquiries. This shows your concern for the followers and builds a long lasting relationship with your followers.

Keep your profile up-to-date. Add latest pictures, posts and current happenings on your Instagram page to keep the users glued to your account. Do not include unwanted tags or routine pictures to overwhelm the people viewing your account. Knock together a rapport that let your users stay connected with you.

4.        Say it with pictures

Unlike other social media platforms, Instagram is all about pictures rather than words. Let it all hang out with pictures for your admirers. Pictures from daily life, travel, nature, pets, music, or anything under the sun can be portrayed extravagantly to capture the interest of the users.

Your page is sure to steal the show if there are beautiful images, tagged properly and added with the right caption to pull your followers to your account. You can save yourself from the hassle of writing imaginary and alluring lines to attract your users.

Do not add irksome and familiar images that are omnipresent online, these blend you in the crowd. After all, your motto is to be noticed in the crowd, so be different from the rest. Learn and invest time in understanding what makes a notable image excellent. Avoid using irrelevant pictures that do not reflect your personality or niche.

5.        Design your content

Being a pie-in-the-sky platform for innovation, creativity, and imagination you can take advantage of this powerful medium to market yourself. Since images occupy the larger extent on the Instagram page, content required on the platform is minimal. Thus, pay attention to focused keywords and hashtags so that you knuckle down good content around the images.

Show your followers how focused is your approach and specific you are with content to create a professional picture in their minds. Add a personal touch to your image to reflect your mind. Post the way everyone understands. Too flashy or uncommon quotes, tags or one-liner can distract the users or confuse them and they might turn to other pages instantly.

6.        Cross promotion

It is a good idea to connect with like-minded people on Instagram. If your target audience is the same, cross promotion helps to associate with each other and swell up visibility.

Affiliate with influential persons with common interests to get more people hopping on to your page. It is an effective means to promote each other and give due credit to each other in your posts.

Running contests to aim at a good reach can get new followers and visitors. Plan an exciting task with alluring prizes asking people to tag their friends and family further. You can even post some discounts and coupons to a nearby event or coffee shop to engage your page visitors and to get an idea of what is trending among the audience.

Want to grow your Instagram account and market yourself successfully? Contact us immediately to get some tips and tricks on how to grow your reach and make your account visible to various brands.
WeJustSocial Social Media Management