How does WeJustSocial work to help you gain more following on Instagram?

Introduction

It is a known fact marketing opportunities are rising in the landscape of Instagram. Billions of users access information on global brands and influencers through social platforms. With advancing functionalities on Instagram you get an excuse to showcase your strength easily to your followers. Companies focus their efforts on gathering more audiences and generate further business. Hence, it absorbs a lot of time and energy to design quality content that inflicts user engagement.

According to a research,

72% of teenagers use Instagram and nearly as many (69%) use Snapchat. Both have increased by more than 20% since 2015.

Designating a social media manager can help save time and effort. The team of experts works constantly to grow your number of followers with exciting content on your Instagram page. They are well versed with the existing trends on Instagram and weave posts around it to ensure the user engages and responds proactively on your posts. They also keep track of your growth rate and analyze your success to know what works best among your target audience. Moreover, they prepare content in advance and chart out a content calendar to post the content consistently. Thus, they provide all this and more at discounted prices to help you stay in budget.

Not everyone has the knack to divert their efforts in the right direction. Thus, to achieve desired results, it is essential to perform the following actions.
  • Write engaging posts and add attractive creatives
  • Interact with users by replying to their comments, likes, and shares
  • Optimize use of Instagram tools to your benefit
  • Set a schedule to post the content at regular intervals
  • Keep a check on your algorithms
  • Use Instagram stories, live videos, and vlogs

If any of the above actions are not done rightly, the results will not be as expected. Thus, the need for WejustSocial arises. The Instagram buffs ensure you reach your target audience seamlessly. Here is what they would love to do for their clients to delight their audience. Moreover, they don’t just curate the content but also indulge diligently in after post activities such as responding, liking, commenting, and sharing the posts to engage more people.

1.  Curates Content

It is a major responsibility of the Social media manager to curate content to grab the attention of the users. WejustSocial creates visually pleasing content and excites the readers alike. They use apt captions for the pictures and posts that quickly attract visitors. Engaging and entertaining posts, pictures help in highlighting your brand image. Moreover, including a call to action for followers, encouraging polls, and responding to comments make the users feel involved. Consistently posting user engaging content adds to loyalty among followers.

Thus, consider including relevant hashtags to connect with users and pages of common interest. Also, decorating the posts with emojis and presenting it vibrantly to the users. Winning over followers is simple if your content is shareable and relatable. Moreover, posting at the best times to get more visibility is a good move to gain more followers.

software-development-4165307_960_720
2.  Update regular posting schedule

Not always can you come up with the best ideas for content instantly. If followers do not find your content unique, there are chances they’ll scroll it down. Therefore, it is ideal to plan your posts in advance. Spread the posts evenly in line with the latest trend in the market. The social media experts help you plan your content calendar by discussing assorted campaigns that can be run at different periods. This gives them more time to align the campaigns and stay responsive to already posted content. Hence, it is very critical to let the users feel your presence online.

When your campaigns are streamlined way ahead of their posting date, you get enough time to make changes as per current trends. The influencers whose posts are in the flow and regularly updated, tend to get more visitors on their page. Consistency also brings your posts on top of the timeline. Thus, followers feel a part of it by commenting, sharing, and liking your posts.

3.  Enhanced User engagement

If your posts are not compelling enough for users to respond, then you need to revisit the strategy and style. To amass followers, the content should be user engaging. The user should be able to resonate with what is being posted from your account. As long as the followers connect with the ideas, they will automatically involve in the post.

Therefore, add necessary hashtags, or connect with other brands with a common audience to rope in more people into your idea. Think from the perspective of the audience and post what engages them. Moreover, ask your followers to tag friends and family to involve a further audience. Create polls of current topics allowing users to vote.

4.  Sharing content on other platforms

Many users have accounts on multiple social media channels. When you cross-promote your content, the chances of gaining more followers increases. It also helps users to find you quickly on Instagram and follow you instantly. Add links to your YouTube channel to let the users get more information about your objectives.

Share the posts on different channels to ensure it is reiterated among users. If you post a quiz or contest or offer deal or giveaways through your content, share it on other social platforms too. It widens the reach of your content. Moreover, tagging people on your posts can also widen the scope of your content.

social-media-1795578_960_720
5.  Collaborate with others who have a common audience

Keep an eye on what works with your audience. Analyze your success and ensure the posts that get your followers are repeated quite often. When you find something on other’s accounts that is insanely hit among your target audience, try to create the content of similar nature. Moreover, try to alter such content with your personal touch. Get in touch with other influencers and work towards a common interest that excites your audiences. 

Follow people or like their posts with whom you wish to collaborate. Understand the benefits of gathering a larger audience. Also,avoid spam and repetitive posts to keep up the interest of the users.

Conclusion

Managing your Instagram account can consume a lot of effort and eat up time. You will need consistent quality posts that entertain your users and hook them up to your account for a longer time. Thus, hiring a social media manager is an effective option to outperform on Instagram.  

Want to make more followers and expand your reach? Get in touch with WeJustSocial to learn new ways to create unique posts and stories and increase your visibility among different brands.
WeJustSocial Social Media Management

How can WeJustSocial help you increase your Instagram Visibility?

Introduction

Who doesn’t want to get noticed on their Instagram account? Always looking at competitors and wondering what makes them get more followers? Everyone longs for a strong presence among the online audience. If you compare Instagram with other social medium, Instagram outperforms in terms of user engagement and creativity.

Visually appealing pictures speak louder than words. These images capture the attention of the users. Moreover, hashtags on assorted posts make it easily accessible to audience. Therefore, thoughtfully planned and executed content can bring in more folks to your Instagram account.

According to a research,

Other than Instagram's own account, the most-followed Instagram account as of January 2019 is run by professional soccer player Cristiano Ronaldo, followed by celebrities Selena Gomez, Ariana Grande, and Dwayne (The Rock) Johnson.

However, not everyone is so dedicated or have their busy schedules resulting in impaired use of Instagram landscape. Either the posts are repetitive, or the content is too weak to attract user engagement. Therefore, the content should be visually pleasing, intriguing, and spread over the right time frame to avoid clustering on the Instagram page. Too much effort goes down the drain if the Instagram campaigns do not fetch desired results.  Hence, this brings in the need to hire a social media account manager. These subject matter experts are well aware of the predominating trends to ensure user engaging content is posted through your account.

Their expertise in Instagram content benefits you in multiple ways.
  • Strategize your Instagram campaigns to derive desired outcome
  • Create an alluring bio, profile picture, and visually appealing content
  • Subtle promotion of your Instagram page on other social network platforms
  • Communicating with the users and instilling faith in the audience.
  • Scheduling campaigns and keeping an eye on existing ones to showcase consistency among the target audience
  • Optimized use of functions and features on Instagram through cost-effective ways

WeJustSocial offers the right strategy for you on Instagram to attract more followers with the help of organic and unique content. The advisors ensure stability in popularity and content on your Instagram. Moreover, posting the campaigns at the right time, following up on posts, tagging the relevant users, adding compelling captions to the pictures, responding to user comments, including hash tags , all this will be taken care of. You may even work towards monetization of posts using various strategies for your Instagram account.

1.  Posting user engaging and quality content

Merely posting a picture will not help unless it reaches the right audience. If you want more people to get excited about your posts it needs efforts to highlight user generated content. Moreover, there are multiple posts that go unnoticed by the audience every day. Some posts are too similar to even grab the attention of the Instagram users. Therefore, creating unique and inspiring posts and pictures is critical. The content quality should be high so as to build your image on Instagram.

WeJustSocial understands the objective of their client and designs some extra creative content to get the maximum reach on Instagram.  Therefore, define your audience and focus on your talents to showcase it through your posts. The shared pictures should be compelling for the target audience to like, comment or share. Also, ask your followers to tag friends to let it stretch to further audience. Be proactive while responding to user comments. Moreover, do not forget to like their comments to let them know they are noticed. 

2.  Planning and executing a content calendar

One of the reasons why many accounts are just scrolled through is the visual presentation of the Instagram page. Too many posts can result is loss of interest or just confuse the audience. However, you will lose the essence of the content and its purpose if it is not posted at the right time. Staying consistent and aesthetic also helps to be loyal among the followers. Moreover, your posts should be such that it creates curiosity and people look forward to what is next.

Any expert content manager will assist in drafting a calendar to spread the online campaigns consistently. Therefore, it is essential to remain vigilant towards the previously posted campaigns too. You cannot just post something and forget about it. It results in loss of reliability and integrity among your audience. The campaigns might need alterations with time to give it a fresh look. Hence, plan ahead and schedule your posts and define a time to publish the same so that the audience is aware of when you are active.

business-3190209_960_720
3.  Staying ahead or at least in line with the trend

To create entertaining and informative content always, it is important to benefit from the rising trends online. Thus, voice out on the current topics that are viral to grab the attention of the followers. Create polls, quiz, and questions to let people respond on the current situation. If there is some event or occasion, put your own spin to it if you can. Such posts are more engaging and exciting to the audience. Moreover, it brings in more visibility to your account.

Social Media experts are fully knowledgeable about what is in and at times even what is next. They will help you create interesting posts and outshine your image among the users. You can even add relevant hashtags to connect with more users who are interested in the same topic and get them to respond to your post.

4.  Track your success

Instagram creates opportunities for constant learning. You experiment with your posts make you understand what works well among the users. The content that is disliked by the audience can be altered to what your page readers like. Look around your account and analyze the most and the least engaging posts. You can plan your future posts on the analysis. Figuring out the spotlight that made the posts successful can help you create better content and gain more visibility.

Repeat posts that create excitement among the target group. Higher the engagement, greater the visibility on Instagram. Sit with the social media managers to reflect on the pros and cons of the content and analyze what makes it successful or not.

document-3268750_960_720
5.  Blending social media channels

While Instagram may be your primary source of branding, you must not forget the advantages of other social platforms. In case you notice more success on other platforms, it is a good idea to combine the channels. Integrated marketing efforts spread across various platforms ensure 100% success. Use the success of other channels to get more Instagram followers by running campaigns with cross promotions. Add links to the channel in your bio or posts and let your followers know more about you.

Want to make more followers and expand your reach? Get in touch with WeJustSocial to learn new ways to create unique posts and stories and increase your visibility among different brands.
WeJustSocial Social Media Management

Tips on Writing a Good Instagram Bio in 2019

Introduction

Contrary to what one might think, writing Instagram bios is not all that easy and requires quite a bit of thought.

Instagram is often used by influencer, and in such case writing a stellar bio becomes all the more critical. With millions of Instagram users online, users takes a fraction of seconds to glance through profiles and form an impression.

We’ve put together a comprehensive guide on how to create a good Instagram bio and how critical they are in effectively communicating to users what you do. All of this will help you convince your profile visitors to hit the coveted ‘follow’ button.

According to a research,

There are 39% of active Instagram accounts with over 15k followers are influencers.

1.        Enhance the Name in your Bio to connect with search queries

This is a basic pre-requisite to get the ball rolling – the name of your Instagram account is just as important as your bio if not more. For starters, by name, we do not mean the username of your account, but the ‘name’ field in your profile.

When a user hits a search for your brand on Instagram, it is through the profile name that they identify and associate you with the brand name you carry. Hence, ensuring consistency in your brand name lends to your aura a sense of trust and reliance.

Additionally, the name and username are the only fields through which Instagram associates searches with your profile.

Hence, in order to get every follow searching for your brand to land on your Instagram profile, you’ve got to get your profile name on point. That’s not to say you make things a little fun – use the ‘name’ field to convey your specialty service or niche offering to your followers.

For inspiration, check out how twist_of_lemons patches in humor into her Instagram bio name. Not only does this help you stand out among your peers, but it is also a great way for followers to search you down easily.

WhatsApp Image 2019-03-14 at 2.42.16 PM
2.        Splash your skills

If there’s a particular hobby, a niche skill set or an interest that you possess, your Instagram bio is the right place to broadcast it! A bio is not only to explain what you do but it also a great way to tell people what’s special about you.

Mind you, it should be something of intrigue in order for browsers to start following you. Additionally, this little piece of information also doubles up as a key differentiator between you and your competitors.

3.        The importance of keywords

Keywords in your bio, unlike their usual use across various platforms, are not used to attract users through searches to your profile. That’s the job of a stellar profile name, remember?

Why then, should you include powerful keywords in your bio? Well, that’s how you establish a connection with your followers and draw more attention to your Instagram account!

Finding the right keywords for your bio involves breaking down your core values as well as that of your target audience. A logical way to do that would be to construct an Instagram profile of your ideal follower and exploring their key interests, pain points and needs as a consumer. Identify what strikes a chord with them and you have your keywords.

4.         Website Links

Unlike other social media platforms like Twitter and Facebook where placing web links anywhere in your content is easy, on Instagram it is only your bio that can feature a link to an external page. Use this space to direct followers to your official website or blog and encourage them to connect with you on multiple platforms.

A drawback with Instagram is the lack of hot links that enable you to direct audiences to a particular new launch, campaigns or webinar. This can be worked around by regularly updating the link to your bio and mentioning the same in your posts to inform them of what’s new with your brand.

As Instagram gives you scope for only one URL, Later gives you the chance to showcase a shoppable Instagram feed called Linkin.bio that helps drive traffic to your online store. On clicking this, your followers will be directed to your web/mobile landing page that mirrors your Instagram feed and displays your Instagram posts as clickable images.

5.         Include your email address 

Many Instagram accounts today are sharing their e-mail addresses along with website links. This gives followers wishing to contact you a clear direction to do so. Also, in case you may miss a DM or two occasionally, an e-mail mitigates the risk of slipping something by.

6.         Insert creative elements in your Instagram Bio

While the bio is your two-minute pitch to establish a relationship with a prospective follower, doing the same in style makes far stronger an impact than otherwise. The fact that Instagram is one of the more casual and fun social media platforms should be reason enough to through in some light-hearted creativity in your bio.

Here’s how being creative can add sparkle to your Instagram bio:

  • Tie in Emojis as Text Dividers

Use emojis as a means to break your text-heavy Instagram bio themes rather than simply clicking on the monotonous space bar on your keyboard. Emojis can also be used to convey various features of your brand or product, or even just display the lighter side of you!

  • Include Your Brand Hashtag

Hashtags are everywhere! Whether it is Twitter or your physical marketing collaterals hashtags are a great way to drive engagement on your posts. Why exclude Instagram bios from all the fun, then? Throw them into your posts, Instagram contests and your bio to boost profile visits.

Consistently broadcasting your brand hashtag is a great way to get your followers in a habit of re-posting your updates with it.

A word of caution though – do keep in mind that your hashtags are clickable from your Instagram bio only on the web and not on a mobile application interface.

  • Play With the Font of Your Bio

Changing the font of your Instagram bio works well to make each description stand out and grab the attention of your audience.

For ideas on different fonts and fun calligraphy for your Insta bio, turn to this fun text app called Textizer that gives you access to a whole lot of exciting fonts for Instagram and also other apps!

  • Break Down Your Bio

To make the information you share on your Instagram bio more sorted and consumable, break it down by adding line breaks. This also ensures browsers don’t miss out on any important information amid all the text which could make or break the success of them following you.

How do you do this? A simple way to add line breaks is by simply typing ‘Return’ in your bio on the web version of Instagram. However, do remember that line breaks feature only on the mobile interface of Instagram and not on its web version.

  • Include a CTA in Your Bio

It may seem like a trivial thing to do, but include a call to action in your Instagram bio can go a long way in urging browsers to connect with you on Instagram and drive engagement on your posts.

  • Mention Your Physical Location & Hours of Operation

This is an absolute must-do if you own a brick and mortar store or organize events/sales that carry precise location and time details with them.

Including your exact location can also let users identify your profile in association with your store outlet, hence extending grand goodwill from Instagram to your store and vice versa.

The Comprehensive Instagram Bio Checklist

There’s a lot that goes into creating an Instagram bio that forms a good first impression and gets your profile visitor to hit that coveted ‘Follow’ button! Here’s a quick summary of your bio elements you ought to tie into yours:

  • Put out exactly who you are and what it is that you do
  • Use keywords that cater to your audience pool in order to capture their mindshare
  • Mention your website/blog link and use bio to direct your followers to your shoppable Instagram feed
  • Let nuances of your personality and brand image reflect through emojis and fonts in your bio
  • Give your followers a way to get in touch with you

Final words-

Influencers across the world who wish to strike a chord with their Instagram audience use such creative elements in their Instagram name and bio in order to drive engagement, increase followers and positively impact sales. You could chart out any sort of brand image that works for you, but remember to leverage the about hacks to empower your creative process!

Want to grow your Instagram account and become a successful influencer? Contact us immediately to get some tips and tricks on how to grow your reach and make your account visible to various brands.
WeJustSocial Social Media Management